PANTHER: leopard in the black color phase; cougar, puma; fierce, strong - dictionary.com

Now there's a way to get more clicks from your PPC search engine advertising without spending more money.

PANTHER™ is a cutting-edge CPC reduction system that is proven to:

PPC/SEM News

How The PANTHER™ System Works

The PANTHER™ System directly aligns your PPC campaign with the principal qualifying factors of Google's Quality Score Algorithm. The result is a higher Quality Score for your keywords. As your Quality Score increases, your cost-per-click decreases and your clickthrough rates increase.

The PANTHER™ System has been proven to reduce cpc costs, increase quality scores, reduce lead costs and deliver better-qualified prospects to your landing pages.

Google's Quality Scoring Algorithm

Google calculates a quality score for each of your keywords. The quality score is based on a variety of factors. The purpose of the Quality Score system is to measure how relevant your ad and landing page is to a user's search query.